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Friday, October 17, 2014

*Site Of The Day & Mobile Of The Day for Withings #NoMoreSnooze by MAT #Bonhomme and agency 84 Paris.
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ben Strebel

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BEN STREBEL TAKES STEPS FOR SAFETY

Friday, October 10, 2014

Young director Ben Strebel’s path into film saw him tour with the likes of Madness and Stereo MCs creating visuals for their gigs but his latest spot for Swiss pedestrian safety NGO, Fussverkehr Schweiz (Foot Traffic Switzerland), had him shooting ballet at the theatre.

Created for the Swiss market in association with Ballet Zurich and production from Pumpkin Film, the piece sees a group of ballerinas beautifully performing in a dark setting before the unthinkable happens and the lead dancer is struck by a car with a fatal result. The job didn’t come with a script and Strebel gained a creative director credit for the safety film.

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