Wanda

Lina Söderström

Lina Söderström

Grown up with a dark room in the wardrobe, Lina began experimenting with photography at an early age.
After many years of experience in the fashion industry and through a transformation from in front of the camera to behind it, she has developed a unique eye and approach to directing. With a degree from Hyper Island, Lina is being accustomed to looking at projects with the whole in mind. Her work is captivating, visually strong and conceptual, whilst always with a personal connection to the subject.
In 2017 she won the award Best new director at the Roy Awards.